Going Out There

Details for the Activity

  • Topic: Personal Branding
  • Place: Abroad
  • Duration: 2020-2022

The coronavirus outbreak tested and is still testing Europe in ways that were unimaginable just a few years ago. On the other hand, every crisis brings valuable opportunities. It has become clear once again that we need to make extra efforts to increase employability and recruitment. Looking at the educational perspective, it is evident that some of the main priorities should be building the entrepreneurial mindset and public relations and marketing training among adult learners and educators.

"Going Οut There" involved 60 adult workers from οrganizations from 4 countries: Fundacja Innowacyjnej Edukacji (Poland), Plattform Generation Europa (Austria), Hellenic Youth Participation (Greece) and Eduplius (Lithuania), in a long-term project and it involved stages that were implemented in all 4 countries and that was focused on "personal branding" as one of the key skills nowadays.

The objectives of the program were: 
*To reevaluate the limiting beliefs among educators which suppress the professional development of educators and get to know how to create your personal branding strategy 
*To learn and practise in using various digital communication channels for the development of personal branding ( FaceBook, Youtube, Instagram, LinkedIn etc) 
*To exchange best practices about personal branding in the field of adult education 
*To provide participants with practical tools helpful in developing marketing and visibility skills of diverse groups of learners
 
*Τo contribute to the development of the entrepreneurial mindset of educators and their target groups *To support design communication and dissemination activities adjusted to projects, target groups, and scope of activities
 
*To facilitate the building of long-lasting partnerships among participants and NGOs for future collaboration 

The program was funded by Erasmus+ of the European Union.


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